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SMSC Targets Portable Applications with Industry's Smallest Hi-Speed USB 2.0 Transceiver
HAUPPAUGE, NY, February 7, 2008 - SMSC (Nasdaq: SMSC) announced its latest advance in Hi-Speed USB 2.0 connectivity, the USB332x transceiver family. These new Hi-Speed USB transceivers from SMSC set new standards for integration and small size, helping designers meet the tight board space and cost requirements of portable products.
SMSC's new USB332x products supplant existing Hi-Speed USB transceiver technology for the portable market by integrating previously required separate external components into one extremely small package. The USB332x is designed in a wafer-level chip scale package (WLCSP) measuring 1.95mm x 1.95mm to save 75% in board space over prior SMSC technology. It is also 50% thinner than prior SMSC technology to meet the need for thinner product profiles.
"Integration is the watchword for all of SMSC's connectivity products, but it is especially important for products designed for the portable electronics market," said Mark Bode, vice president of connectivity marketing at SMSC. "With the USB332x family, we've rolled several discrete functions into a single package, reducing design complexity, design time and overall bill of materials (BOM) cost. But most important for portable electronics, we've delivered this level of integration in an incredibly small footprint, which saves valuable board space for our customers."
Portable applications now require the USB port to act as a single point of connectivity for applications like high speed data transfer, stereo audio delivery and battery charging. With SMSC's USB332x product family, designers get the features they require and save board space in multiple ways. Since many portable products use USB connectivity for battery charging, high levels of over-voltage protection are required. Every member of the USB332x family features VBus protection up to +30V. In addition, since the USB connector is exposed to the outside world, robust ESD protection is mandatory. The USB332x family integrates ESD protection circuitry tested up to ±15KV ESD (based on IEC air discharge standard) without the need for external components. Additionally, the USB332x family features an integrated analog USB switch, which designers can use for multiple purposes.
Samples of the USB332x family are available now.
Key Specifications:
ULPI 1.0/1.1 compliant
Support for 12, 13, 19.2, 24, 26, 27, 38.4 and 52MHz reference clock frequencies
Integrated USB switches and linear voltage regulator
Enhanced ESD protection (15kV air gap, 8kV contact) and VBus protection (up to +30V)
Industrial temperature (-40° to 85°C) support
SMSC’s flexPWR™ technology for low power consumption & variable I/O voltage support
"Wrapper-less" architecture for optimal timing performance
Low jitter PLL allows ability to accept "noisy" clock sources
Supports device, host and OTG functionality
About SMSC:
Many of the world's most successful global technology companies rely upon SMSC as a go-to resource for semiconductor system solutions that span analog, digital and mixed-signal technologies. Leveraging substantial intellectual property, integration expertise and a comprehensive global infrastructure, SMSC solves design challenges and delivers performance, space, cost and time-to-market advantages to its customers. SMSC's application focus targets key vertical markets including consumer electronics, automotive infotainment, PC and industrial applications. The Company has developed leadership positions in its select markets by providing application specific solutions such as mixed-signal embedded controllers, non-PCI Ethernet, ARCNET, MOST and Hi-Speed USB.
SMSC is headquartered in Hauppauge, New York with operations in North America, Asia and Europe. Engineering design centers are located in Arizona, New York, Texas and Karlsruhe, Germany. Additional information is available at www.smsc.com.
Forward Looking Statements:
Except for historical information contained herein, the matters discussed in this announcement are forward-looking statements about expected future events and financial and operating results that involve risks and uncertainties. These uncertainties may cause our actual future results to be materially different from those discussed in forward-looking statements. Our risks and uncertainties include the timely development and market acceptance of new products; the impact of competitive products and pricing; our ability to procure capacity from our suppliers and the timely performance of their obligations, the effects of changing economic conditions domestically and internationally and on our customers; our relationships with and dependence on customers and growth rates in the personal computer, consumer electronics and embedded and automotive markets and within our sales channel; changes in customer order patterns, including order cancellations or reduced bookings; the effects of tariff, import and currency regulation; potential or actual litigation; and excess or obsolete inventory and variations in inventory valuation, among others. In addition, SMSC competes in the semiconductor industry, which has historically been characterized by intense competition, rapid technological change, cyclical market patterns, price erosion and periods of mismatched supply and demand.
Our forward looking statements are qualified in their entirety by the inherent risks and uncertainties surrounding future expectations and may not reflect the potential impact of any future acquisitions, mergers or divestitures. All forward-looking statements speak only as of the date hereof and are based upon the information available to SMSC at this time. Such statements are subject to change, and the Company does not undertake to update such statements, except to the extent required under applicable law and regulation. These and other risks and uncertainties, including potential liability resulting from pending or future litigation, are detailed from time to time in the Company''s reports filed with the SEC. Investors are advised to read the Company's Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled "Other Factors That May Affect Future Operating Results" or "Risk Factors" for a more complete discussion of these and other risks and uncertainties.
SMSC is a registered trademark and flexPWR is a trademark of Standard Microsystems Corporation.
